I started Grateful Coffee Company because mornings deserve better coffee than burnt beans and paper cups.
After more than two decades in the wine business — tasting, buying, writing, and helping people discover what they love — I came to appreciate the power of ritual. The way a glass of wine can slow you down. The way a shared table can ground you. Coffee, I realized, could do the same thing. Not just wake you up, but set the tone for the day ahead.
Grateful Coffee Company grew from that belief. What started as a personal morning habit became a deeper pursuit: finding coffees with character, balance, and a story worth telling. Along the way, I became fascinated with how different origins, roasts, and functional ingredients could shape not just flavor, but the experience itself.
Today, every offering reflects that curiosity. Some coffees are straightforward and classic. Others explore blends with mushrooms, hemp, always crafted to be enjoyed as part of a daily ritual, not a rush out the door.
This isn’t a giant corporation. It’s a small, evolving brand built around appreciation, intention, and the simple act of starting the day well.
Thanks for being here.
— John Noakes
Founder
Java Journals - Coffee Column